your website should do more than exist. It should work.
Brought to you by OCHOYMEDIO 2025 ©
At OCHOYMEDIO, we believe websites are strategic tools—not just digital brochures. A website without structure is like a building without blueprints: unstable, unclear, and unprepared for growth.
Site Blueprint is our end-to-end planning system for websites that are built to convert, scale, and elevate your brand. Before any design or development begins, we map your digital architecture from the inside out—ensuring every page, path, and piece of content has purpose.
Whether you’re launching from scratch or reimagining your current site, we deliver the clarity, structure, and strategy you need to build with confidence.
We don’t guess. We plan.
Site Blueprint combines strategy, UX design, SEO insights, and brand clarity into a single framework. Here’s what we focus on:
Every site must support your business goals. We define what success looks like—whether it’s leads, sales, awareness, or something else—and reverse-engineer the path
Your users need direction. We craft intuitive navigation, user flows, and logical hierarchy that guide them from interest to action.
Every page has a job. We define the call-to-action logic, button placement, and interaction triggers to maximize conversions.
We don’t just say “write content”—we show what goes where and why. Each page comes with a content skeleton, so your message flows clearly and consistently.
Structure matters for search. We plan your site with on-page SEO, internal linking logic, and page labeling for long-term visibility.
We begin with a session to understand your brand, audience, business model, goals, and challenges. We ask the questions others skip.
We analyze your competitors, benchmark design trends, and explore user expectations to spot differentiation opportunities.
We organize your site into a scalable structure—mapping out pages, categories, user paths, and funnel stages.
Development of initial brandbook draft.
We define where CTAs go, how users should move, and what actions you want them to take—building logic into design.
We assign keyword themes, define page titles/meta structures, and lay the foundation for strong organic performance.
You receive a full package with:
Recommendations for Next Steps (Design + Dev)
Our Site Blueprint service, delivered within two to three weeks, provides a complete strategic plan for your website’s structure and performance. It includes a custom sitemap, UX flow, annotated wireframes, and a CTA placement map—all designed to align with your business goals. You’ll also receive content block frameworks, SEO metadata planning, and recommendations for design and development—ensuring your site is clear, conversion-ready, and built to scale.
Most websites fail—not because of bad design, but because of poor structure.
No clear message. No clear action. No clear plan.
Site Blueprint gives you clarity before you commit to building. It’s your digital foundation: clean, conversion-focused, and aligned with your business.
Whether you work with OCHOYMEDIO or an external developer, Site Blueprint ensures your site is rooted in strategy—not guesswork.
From rebranding launches to lead-generation websites, Site Blueprint has helped our clients go from “we need a website” to “this website is finally working for us.”
It’s a strategic website planning system that maps your entire site—structure, content, UX, and SEO—before any design or development begins. Think of it as the blueprint to build a site that performs.
Site Blueprint is a planning service, but we do offer optional add-ons like full design, copywriting, development, and SEO implementation if you need support beyond the strategy phase.
This service is ideal for startups, growing brands, or businesses redesigning their site. If you want clarity, structure, and confidence before building, Site Blueprint is made for you.
You’ll get:
A full sitemap and UX flow
5–8 wireframes in PDF + Figma or Canva
CTA map and content block suggestions
SEO foundation with titles and structure
Recommendations for design/dev execution
Absolutely. The Blueprint is designed to be platform-agnostic and ready for handoff—whether you’re working with us or a third-party team.
Typically, 2–3 weeks depending on the scope and feedback. We move fast, but never skip strategy.
Got a project in mind? Ready to scale or launch something new? Fill out the form and let’s chat. We’re ready to help you create something that performs and connects.
Got a project in mind? Ready to scale or launch something new? Fill out the form and let’s chat. We’re ready to help you create something that performs and connects.
